Unlocking Global Growth

Unlocking Global Growth

Decentralized vs Centralized Localization: Which Model is Best?

Efficiency & quality must drive your decision

Kevin O'Donnell's avatar
Kevin O'Donnell
Oct 26, 2024
∙ Paid

The origin story of localization for most companies is the sudden discovery of a language barrier in closing a sale, on-boarding a customer or providing support. In these cases, localization is treated as a one-off task, with no formal process, tooling or expert oversight.

Such unplanned localization can occur in any department and frequently emerges in…

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